How To Advertise Your New Mural Business?
Posted by: THAT Painter Lady in Start Your BusinessI've been helping a new Mural Business owner get her business off the ground. She asks a good question about how to advertise a new mural business...
I was reading a book on how to start a mural business and they said to make flyers and bring them door-to-door. Have you ever done this? What form of advertising has gotten you the most business? I know word of mouth is a great referral, but do you have some advice for someone who has yet to do a commissioned job?? Talk to you soon Jennifer
And my answer:
Hi Jennifer
photo credit: límite~increíble
Regarding Fliers:
I have not done fliers… I did put business cards on doors of new homes…
The flier idea is a good one though… My niece who is just starting her business again, is doing fliers.
She has posted them on store bulletin boards, in doctors offices and even at day care providers.
My advice for getting referrals:
Stay away from interior designers… they are usually into the prima donna thing and want a large percentage of any job you do.
I got to know every window blind sales person I could find. They go into peoples homes and measure windows and recommend blinds or drapes. The subject of interior decorating often comes up. This is your foot in the door.
If the blind person and you have an agreement to hand out each others cards and recommend each others services… it's win - win for both of you.
I would also go in and see every small business owner you know. Your lawyer, accountant, flower shop, doctor, dentist, eyeglasses, carpet store… etc. that you know personally.
Tell them you have an idea for their office… for a faux painting or mural accent… and you would like to trade services. Don't do it for free. This will give you a place to build your portfollio and raise you up as an expert in your field.
These are just some suggestions to get you started on how to advertise your mural business. Good Luck! Debra
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